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Dough Head w/ Jay Batten of Garage Pizza

Garage Pizza founder Jay Batten shares his journey in the restaurant industry, from opening his first pizzeria in Silver Lake to expanding and eventually consolidating his business. Discover insights on pizzeria ownership, adapting to industry changes, and navigating the competitive Los Angeles food scene. Learn about the challenges and triumphs of running a successful pizza business for over 15 years.

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In This Episode

  • Jay Batten opened Garage Pizza in Silver Lake, Los Angeles in 2008, during what he calls a “Silver Lake Pizza boom” alongside other local pizzerias like Tomato Pie.

  • He expanded his business ventures, opening additional locations including one in downtown LA, as well as a bar (Jay’s Bar) and a liquor store (Big Spirits), but eventually scaled back to focus solely on the original Garage Pizza location.

  • Batten discusses the challenges of owning multiple businesses, including staffing issues, financial struggles, and the importance of adapting to changes in the industry like the rise of delivery apps.

  • He reflects on the evolution of the Silver Lake neighborhood and how it has affected his business, noting increased competition but also a growing customer base.

  • Batten shares insights on restaurant ownership, including the importance of hands-on experience, building a loyal staff, and being willing to admit mistakes and adapt business practices as needed.

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